championing the local broker, one great place at a time

Retail Made storefront awning logo
Text in bold says 'RETAIL MADE' on a black background.

National Retail Press

MICHELIN GUIDE

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EATER

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FOOD & WINE MAGAZINE

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BON APPETIT

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SOUTHERN LIVING

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ARCHITECTURAL DIGEST

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MICHELIN GUIDE 〰️ EATER 〰️ FOOD & WINE MAGAZINE 〰️ BON APPETIT 〰️ SOUTHERN LIVING 〰️ ARCHITECTURAL DIGEST 〰️

Interior of a neighborhood restaurant with brick walls, hanging lanterns and a full bar

built by brokers, for brokers

Join our community of real estate professionals building places that bring neighborhoods to life. We break down the math retailers actually run, share proven negotiation and merchandising tactics, and give you the tools to understand what retailers want and what owners need.

Customers queueing at the counter of a small independent coffee shop

technology is a tool. You’re the advantage.

We'll teach you to use AI to research faster, market smarter, and skip the busywork that eats your afternoon. But no model has ever walked a space with a nervous first-time owner or sensed the moment a landlord was ready to say yes. Deals still get made by people who listen well, read a room, and earn trust over time. We help you sharpen both sides, so you can move faster than brokers who ignore the tools and connect better than the ones who rely on them.

Diners seated at a long table in a restaurant, the kind of destination tenant that anchors a block

A great block isn't an accident. It's a series of thoughtful decisions about who goes where and why. Done well, a storefront becomes the place neighbors meet, a first-time owner's dream takes root, and a quiet corner turns into somewhere people linger. We help you to see a property as a whole, so the tenants you place make each other, and the neighborhood, stronger. Every lease you sign is a chance to shape how a block feels for years to come.

building places is the point

Mannequins and clothing racks in a retail apparel storefront

your license covers the rules. we cover the magic.

Your license taught you the rules of the road. We're here for everything that happens on the drive. The instinct that tells you which corner wants a café, the patience to let a landlord arrive at the idea themselves, the eye for a mix that makes a whole block hum. Those things don't show up on an exam, and they're rarely written down anywhere.

Retail Merchandising 101
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Retail Merchandising 101
$85.00

Every successful retail property starts with a plan for who goes where, and why. Retail Merchandising 101 teaches you how to see a property the way great landlords and retailers do: as a mix of tenants that feed each other traffic, energy, and sales. You'll learn how to assess a property's potential, identify the right tenant categories, and arrange them so the whole place works better together. Whether you're new to retail leasing or ready to sharpen your instincts, this course gives you a clear, practical framework you can apply to your very next listing.

What you'll learn

  • How to read a property, its neighborhood, and its customer base

  • The principles of a strong tenant mix, and the pairings to avoid

  • How to plan for foot traffic from morning to evening

  • Placing anchors, daily-needs tenants, and destination retailers where they do the most good

  • Merchandising tactics that raise a property's appeal to both tenants and owners

  • A couple free guides drawn from this course:

Recommended Add-On’s:

Top Selling Courses

Creative Deal-Making
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Creative Deal-Making
$85.00

Not every deal fits a standard rent schedule, and the best brokers know how to build a path to "yes" when numbers don't line up at first. Creative Deal-Making teaches you to look past the rent number and use every lever available: timing, concessions, rent structures, and shared risk. You'll study real, anonymized deals that nearly fell apart and learn how they were rescued. By the end, you'll approach every stalled negotiation with more options and more confidence.

What you'll learn

Recommended Add-On’s:

Lease Negotiation Tactics
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Lease Negotiation Tactics
$85.00

A retail lease is full of provisions that quietly shape a deal's value for years. Lease Negotiation Tactics breaks down the clauses that matter most in plain English, explaining what each side wants and where compromise usually lands. You'll learn how to prepare for negotiations, anticipate pushback, and protect your client without stalling the deal. This course helps you walk into every negotiation knowing what to ask for and why. It's educational, not legal advice, so it's designed to help you work more effectively alongside attorneys.

What you'll learn

Recommended Add-On’s:

Career and Business Growth -FREE
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Career and Business Growth -FREE
$0.00

This course is FREE! Why? Because we genuinely care about supporting the careers of future brokers. Great brokers aren't just skilled at deals. They're also intentional about building their reputation, relationships, and pipeline. Career and Business Growth helps young brokers set goals, stay organized, and create habits that lead to steady success. You'll learn how to manage a pipeline, communicate professionally with clients, and position yourself as a go-to expert in retail. This course helps start your momentum into a lasting career.

What you'll learn

Recommended Add-On’s:

@Retail.made

Broker-to-broker insights, free merchandising guides, exclusive downloads, and no-fluff leasing advice. Plus, stay in the loop on every new course and drop from us.